New Movers spend over $170 billion every year
“During the first two years after closing on the house a typical buyer spends $7,400 more than a home owner who does not move.”
-NAHB
How much more do New Movers spend vs. Non-Movers?
%
Home Furnishings
%
Sofas
%
Living Room Chairs and Tables
%
Dining Rooms
%
Kitchen Furniture
%
Bedroom Furniture
%
Outdoor Furniture
%
Bed & Bath Linens
%
Appliances
%
Floor Coverings
%
Curtains & Drapes
%
Window Coverings
%
Washers & Dryers
%
Refrigerators and Freezers
%
Lawn Equipment
%
Power Tools
%
Home Audio
%
Musical Instruments & Accessories
%
Winter Sports Equipment
%
Bicycles
%
Playground Equipment
%
Plumbing
%
Remodeling
%
Alterations
%
Fencing
%
Additions
%
New Flooring
%
Driveway Repair
%
Electrical Repair
%
New Doors
See the full report:
New Home Buyers are 5x more likely than established residents to become loyal, resulting in significant long term business.
National Association of Home BuildersKeep your brand top-of-mind with New Movers
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